| API name
|
Name in UI
|
Comment
|
| summary_totalVisits
|
Hits
|
|
| summary_validVisits
|
Good
|
|
| summary_techLosses
|
Tech. losses
|
|
| summary_uniqUsers
|
Unique users
|
|
| summary_validVisitsPc
|
Good, %
|
|
| summary_techLossesPc
|
Tech. losses, %
|
|
| summary_uniqUsersPc
|
Unique users, %
|
|
| bots_total
|
IVT total
|
Bots and fraud total
|
| bots_crawler
|
Crawler bots
|
|
| bots_spoofing
|
Spoofing bots
|
|
| bots_automated
|
Automated bots
|
|
| bots_iFrame
|
Incorrect requests
|
|
| bots_badReputationIp
|
Bad reputation IP bots
|
|
| bots_blocked
|
Blocked hits
|
|
| bots_totalPc
|
IVT total, %
|
|
| bots_crawlerPc
|
Crawler bots, %
|
|
| bots_spoofingPc
|
Spoofing bots, %
|
|
| bots_automatedPc
|
Automated bots, %
|
|
| bots_iFramePc
|
Incorrect requests, %
|
|
| bots_badReputationIpPc
|
Bad reputation IP bots, %
|
|
| bots_blockedPc
|
Blocked hits, %
|
|
| lowQuality_total
|
SV total
|
Suspicious visits total
|
| lowQuality_proxy
|
Proxy
|
|
| lowQuality_spoofing
|
Spoofing SV
|
Suspicious visits, that may be spoofing
|
| lowQuality_automated
|
Automated SV
|
Suspicious visits, that may be automated bots
|
| lowQuality_trafficCheats
|
Fraud SV
|
Other types of suspicious visits
|
| lowQuality_totalPc
|
SV total, %
|
|
| lowQuality_proxyPc
|
Proxy, %
|
|
| lowQuality_spoofingPc
|
Spoofing SV, %
|
|
| lowQuality_automatedPc
|
Automated SV, %
|
|
| lowQuality_trafficCheatsPc
|
Fraud SV, %
|
|
| conversions_total
|
Conversions
|
This metric is available only if feature Conversions is on
|
| conversions_l1
|
L1
|
This metric is available only if feature Conversions is on
|
| conversions_l2
|
L2
|
This metric is available only if feature Conversions is on
|
| conversions_l3
|
L3
|
This metric is available only if feature Conversions is on
|
| conversions_l4
|
L4
|
This metric is available only if feature Conversions is on
|
| conversions_totalPc
|
Conversions, %
|
This metric is available only if feature Conversions is on
|
| conversions_l1Pc
|
L1, %
|
This metric is available only if feature Conversions is on
|
| conversions_l2Pc
|
L2, %
|
This metric is available only if feature Conversions is on
|
| conversions_l3Pc
|
L3, %
|
This metric is available only if feature Conversions is on
|
| conversions_l4Pc
|
L4, %
|
This metric is available only if feature Conversions is on
|
| feature_adBlock
|
AdBlock
|
|
| feature_isMobile
|
Is mobile
|
|
| feature_webView
|
WebView
|
|
| feature_iFrame
|
IFrame
|
|
| feature_pushNotifications
|
Push notifications
|
|
| feature_adBlockPc
|
AdBlock, %
|
|
| feature_isMobilePc
|
Is mobile, %
|
|
| feature_webViewPc
|
WebView, %
|
|
| feature_iFramePc
|
IFrame, %
|
|
| feature_pushNotificationsPc
|
Push notifications, %
|
|
| beAn_pageVisibility
|
Visible page
|
This metric is available only if feature Behavioral analysis is on
|
| beAn_pageActivity
|
Active page
|
This metric is available only if feature Behavioral analysis is on
|
| beAn_pageAcceptance
|
Accepted page
|
This metric is available only if feature Behavioral analysis is on
|
| beAn_pageVisibilityPc
|
Visible page, %
|
This metric is available only if feature Behavioral analysis is on
|
| beAn_pageActivityPc
|
Active page, %
|
This metric is available only if feature Behavioral analysis is on
|
| beAn_pageAcceptancePc
|
Accepted page, %
|
This metric is available only if feature Behavioral analysis is on
|
| view_renderedImpression
|
Rendered impression
|
The creative has been added to the DOM and started rendering, and is not hidden via display:none. This metric is available only if feature Viewability is on.
|
| view_viewableImpression
|
Viewable impression
|
At least 50% of the creative area was within the visible viewport continuously for at least 1 second (2 seconds for video). This metric is available only if feature Viewability is on.
|
| view_viewabilityRate
|
Viewable rate
|
The ratio of viewable impressions to total rendered impressions, expressed as a percentage. This metric is available only if feature Viewability is on.
|
| view_inView
|
% In view
|
The share of the creative area currently within the visible viewport at a given moment. This metric is available only if feature Viewability is on.
|
| view_viewableTime
|
Viewable time
|
Median time in seconds during which the creative met the visibility threshold with the browser tab in the foreground. This metric is available only if feature Viewability is on.
|
| view_dwellTime
|
Dwell time
|
Median time in seconds from the moment the creative was found on the page until the user left or closed the page. This metric is available only if feature Viewability is on.
|
| view_inFocusTime
|
In focus time
|
Median time in seconds during which the browser tab containing the creative was active and visible to the user. This metric is available only if feature Viewability is on.
|
| view_videoStart
|
Video start
|
Recorded on the first playback of the video. Subsequent plays after pause are not counted. This metric is available only if feature Viewability is on.
|
| view_videoQ25
|
Video 25%
|
The user has watched at least 25% of the video duration. Recorded once per session. This metric is available only if feature Viewability is on.
|
| view_videoQ50
|
Video 50%
|
The user has watched at least 50% of the video duration. Recorded once per session. This metric is available only if feature Viewability is on.
|
| view_videoQ75
|
Video 75%
|
The user has watched at least 75% of the video duration. Recorded once per session. This metric is available only if feature Viewability is on.
|
| view_videoQ100
|
Video 100%
|
The user watched the video to the end. For looped videos, recorded on the first complete playthrough. This metric is available only if feature Viewability is on.
|
| view_videoCompletionRate
|
Video completion rate
|
The share of sessions in which the video was watched to completion, out of all sessions where the video was started. This metric is available only if feature Viewability is on.
|
| view_videoTimeInView
|
Time in view
|
Total seconds during which the video was simultaneously playing, within the visible viewport, and the browser tab was in focus. This metric is available only if feature Viewability is on.
|
| view_videoMuted
|
Muted
|
Audio status of the video: 1 — sound is muted, 0 — sound is on. Updated on every volume change event. This metric is available only if feature Viewability is on.
|
| view_videoAutoplay
|
Autoplay
|
Indicates that the video started playing automatically without user interaction. Determined by the autoplay attribute. This metric is available only if feature Viewability is on.
|
| view_videoAudibleTime
|
Video audible time
|
Total seconds during which the video was playing with sound unmuted and volume greater than zero. This metric is available only if feature Viewability is on.
|
